Sips & Sites & Bites

When it comes to moonshine, Ole Smoky is on top. And now, the vaunted brand has introduced its own Tennessee Straight Bourbon Whiskey.

Their new offering is barrel-aged for four years and stays true to Tennessee tradition, with subtle hints of smoke, char, and caramel. Ole Smoky is expanding availability to consumers across the country.

Ole Smoky’s CEO Robert Hall said, “The American whiskey category is continuing to grow, and as one of the fastest growing spirits companies in the country. We’re pleased to offer consumers, who may have first tasted a flavored whiskey in one of our distilleries, an accessibly priced, high-quality Tennessee Straight Bourbon Whiskey option from Ole Smoky.”

This whiskey follows the release of James Ownby Reserve, Ole Smoky’s premium whiskey brand that commemorates the history and spirit of James Ownby, the 5th generation great-grandfather of Ole Smoky Distillery’s Founder, Joe Baker. 

James Ownby Reserve clocks in at 94 proof, and is aged in virgin charred American oak barrels and filtered utilizing the Lincoln County Process, passing through sugar maple charcoal before aging. 

Ole Smoky first launched their moonshine products in 2010, right after Tennessee legalized the distillation of moonshine in 2009. The brand makes a wide range of moonshines and whiskeys in four distillery locations across the state, and those locations saw more than five million visitors in 2023.

For more information, check out www.olesmoky.com.